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ESDEN Business School
Zayra Castellanos Pérez- Global Master en Comunicación, Eventos y RRPP – 2023
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Metodología Reverse© de ESDEN
El profesor José Ramón Gutiérrez explica en qué consiste la metodología Reverse ©, cómo se pone en práctica y qué es lo que se consigue con su aplicación.
José Ramón Gutiérrez es Director Asociado para los Programas MBA en Esden Business School; Doctor en Ciencias Empresariales por la Universidad Nebrija; Executive Master in Business Administration, en IESE Business School; y Licenciado en Economía por la Universidad Complutense de Madrid. Antes de dedicarse activamente a su propia empresa y a la enseñanza, trabajó en Telefónica Sistemas de Información, Deloitte, Indra y Telefónica de España.
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